2018-09-24 · So-called “suggestive” trademarks make very strong marks because of the associations that they conjure up for the consumer. A suggestive mark alludes to a quality, feature, or end use of the goods or services, without coming right out and stating it.

2020-11-05 · Suggestive marks hint at the relevant product or service without actually describing it; they possess an inherent element of sales appeal and will require less education of the public than coined or arbitrary marks. For this reason, generally, suggestive marks are entitled to meaningful but less extensive protection.

A good example of this is the car manufacturer, Jaguar. It works  30 Mar 2020 Companies choosing trademarks often favor marks that describe or suggest some advantageous characteristic of their product. This has the  The overall analysis of the boundaries of extended protection for trademarks in basis for their protection rests upon the suggestive function of the trademark. av V Long · 2019 · Citerat av 1 — Abstract: What role can trademark play in appropriability regime, especially in a the whole trademark portfolio and the titles (trademarks) – fanciful, suggestive,  av R Szuter · 2020 — Mark. Abstract (Swedish): Uppsatsen undersöker möjligheten att from case-law that suggestive and association-free trademarks have a  av R Szuter · 2020 — case-law that suggestive and association-free trademarks have a sufficient descriptive trademarks first need to acquire distinctive character to be able to be. End Line: The Boundaries of Extended Protection for Word Trademarks in EU Law2014Ingår i: NIR: Nordiskt immateriellt rättsskydd, ISSN 0027-6723, nr 5, s.

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A suggestive trademark has wording that suggests characteristics of the underlying goods or services without saying it outright. As stated in the USPTO trademark manual [ TMEP § 1209.01 ], suggestive trademarks “require imagination, thought, or perception to reach a conclusion as to the nature of those goods or services.” Suggestive trademarks are trademarks that merely suggest the qualities or functions of a good or service. A couple of examples of suggestive trademarks are “Public Eye” and “Streetwise.” These two marks do not describe what the product does, but do suggest that they are a weekly celebrity tabloid magazine or a collection of maps. A suggestive trademark is a word that suggests as opposed to merely describes the ingredients or characteristics of the products or services and requires the consumer to use imagination and perception to determine what the actual goods or services are.

Suggestive marks hint at the nature or some aspect of the goods, without clearly describing them. Like fanciful marks and arbitrary marks, a suggestive trademark or service mark is considered inherently distinctive. Suggestive marks receive …

An "Arbitrary" mark has a common meaning that has no  We usually classify Mailchimp as a suggestive mark, but it could also be considered fanciful. A trademark is only valid for as long as it indicates the source of that  19 Aug 2016 Trademark your brand at https://trademarkfactory.com/advisors/youtubeWhat Are Generic, Descriptive, Suggestive, Arbitrary, Fanciful  7 Mar 2019 A fanciful trademark is a made up word that only functions as a trademark or service mark. Pepsi® and Xerox® did not exist in any language  8 Oct 2019 Suggestive: A suggestive mark suggests or hints at a good or service, but requires some imagination to arrive at the ultimate meaning of the  11 Nov 2020 The Applicant was seeking to register the mark SIMONIZ CERAMICSHIELD for paint sealant for exterior surfaces of vehicles.

Trademarks can generally be categorized into one of four categories of distinctiveness, from most to least distinctive: coined, arbitrary, suggestive and descriptive.

(As has already been mentioned under Section 9) In between are suggestive trademarks. 22 Mar 2017 A merely descriptive mark is something that gives the customer an immediate idea of what the name entails and requires no existing knowledge  A suggestive trademark is a trademark that has some association to the product or service at issue but it is not immediately clear. Suggestive product identifiers do  A fanciful / inherently distinctive trademark is prima facie registrable, and comprises an entirely invented or "fanciful" sign. For  Suggestive Mark Definition: A species of trademark which is not generally descriptive but is distinctive, and which evokes one or more characteristics of the   As a result, trademark law should reposition the line between descriptive and suggestive trademarks. A suggestive mark, like a descriptive mark, should be  2 Dec 2019 Between the extremes of fanciful/arbitrary marks and descriptive/generic marks are suggestive trademarks.

If you sell bicycles, you can't trademark the word "BICYCLE". If you are a  27 Aug 2018 A consumer viewing a suggestive word mark needs to apply some imagination or thought to mentally connect the dots between the word mark  22 Dec 2020 Proof of secondary meaning is an issue only with respect to descriptive marks. Suggestive and arbitrary or fanciful trademarks are automatically  18 Apr 2016 Suggestive marks have a broader scope of protection than descriptive marks. Arbitrary. An "Arbitrary" mark has a common meaning that has no  We usually classify Mailchimp as a suggestive mark, but it could also be considered fanciful. A trademark is only valid for as long as it indicates the source of that  19 Aug 2016 Trademark your brand at https://trademarkfactory.com/advisors/youtubeWhat Are Generic, Descriptive, Suggestive, Arbitrary, Fanciful  7 Mar 2019 A fanciful trademark is a made up word that only functions as a trademark or service mark. Pepsi® and Xerox® did not exist in any language  8 Oct 2019 Suggestive: A suggestive mark suggests or hints at a good or service, but requires some imagination to arrive at the ultimate meaning of the  11 Nov 2020 The Applicant was seeking to register the mark SIMONIZ CERAMICSHIELD for paint sealant for exterior surfaces of vehicles.
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For example, Pinterest, Microsoft, and Netflix are considered to be suggestive trademarks types. Some people consider it an intelligent way to use references to your benefit. Nonetheless, there are even more unique ways to create an interesting trademark. 4.

Examples of suggestive marks include: ACOUSTIC RESEARCH for stereo loudspeakers, HABITAT for home furnishings, GREYHOUND for bus transportation services, and Q-TIPS for cotton-tipped swabs. Suggestive trademarks typically suggest the quality or nature of the goods and/or services being applied for but do not directly describe it, such as with descriptive… Suggestive marks – Mark which is merely suggestive of the goods/services, in a remote manner and also requires a certain bit of imagination on the part of the public to discern such nexus is a suggestive mark.
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John Reinan provided yesterday a marketer’s perspective that questioned the value of coined trademarks.In my experience, as a trademark type, one place on the spectrum of distinctiveness where both trademark and marketing types can have their cake and eat it too, is the delicious category of suggestive trademarks.

As stated in the USPTO trademark manual [ TMEP § 1209.01 ], suggestive trademarks “require imagination, thought, or perception to reach a conclusion as to the nature of those goods or services.”. Suggestive marks hint at the nature or some aspect of the goods, without clearly describing them.